{"id":43831,"date":"2026-08-17T16:56:12","date_gmt":"2026-08-17T14:56:12","guid":{"rendered":"https:\/\/oxceed.com\/se\/?p=43831"},"modified":"2026-08-18T07:25:53","modified_gmt":"2026-08-18T05:25:53","slug":"resultatet-ser-bra-ut-men-vet-du-varfor","status":"publish","type":"post","link":"https:\/\/oxceed.com\/se\/artiklar\/resultatet-ser-bra-ut-men-vet-du-varfor\/","title":{"rendered":"Resultatet ser bra ut. Men vet du varf\u00f6r?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"43831\" class=\"elementor elementor-43831\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-13602b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"13602b3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bb55861\" data-id=\"bb55861\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3d0557 elementor-widget elementor-widget-heading\" data-id=\"e3d0557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">M\u00e5nga f\u00f6retag har b\u00e4ttre tillg\u00e5ng till data \u00e4n n\u00e5gonsin tidigare. Trots det \u00e4r det inte alltid sj\u00e4lvklart vilka faktorer som faktiskt driver resultatet. N\u00e4r fokus hamnar p\u00e5 utfallet ist\u00e4llet f\u00f6r drivkrafterna bakom riskerar viktiga insikter att g\u00e5 f\u00f6rlorade. F\u00e5 f\u00f6retag beh\u00f6ver fler KPI:er. D\u00e4remot beh\u00f6ver fler f\u00f6retag en tydligare f\u00f6rst\u00e5else f\u00f6r vilka nyckeltal som faktiskt driver aff\u00e4ren.<\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc972cf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc972cf\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93eaca1\" data-id=\"93eaca1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed6f52c elementor-widget elementor-widget-text-editor\" data-id=\"ed6f52c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>M\u00e5nadsrapporten \u00e4r klar. Oms\u00e4ttningen ligger \u00f6ver budget, marginalen ser stabil ut och resultatet utvecklas enligt plan. P\u00e5 pappret ser det bra ut.<\/p><div><p>Men hur m\u00e5nga i ledningsgruppen kan faktiskt f\u00f6rklara varf\u00f6r?<\/p><p>Det kan l\u00e5ta som en m\u00e4rklig fr\u00e5ga. Trots allt \u00e4r det ekonomins uppgift att f\u00f6lja upp resultatet. Men i m\u00e5nga f\u00f6retag hamnar fokus p\u00e5 utfallet snarare \u00e4n drivkrafterna bakom utfallet. Vi blir duktiga p\u00e5 att konstatera vad som h\u00e4nt, men betydligt s\u00e4mre p\u00e5 att f\u00f6rst\u00e5 varf\u00f6r det h\u00e4nt.<\/p><p>Och det \u00e4r ett problem. F\u00f6r om vi inte f\u00f6rst\u00e5r vad som driver resultatet blir det ocks\u00e5 sv\u00e5rt att avg\u00f6ra vilka beslut som faktiskt kommer g\u00f6ra skillnad fram\u00e5t.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09ec4d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09ec4d3\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-92cdf94\" data-id=\"92cdf94\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-764f0dd elementor-widget elementor-widget-heading\" data-id=\"764f0dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultatet \u00e4r facit<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b2828c elementor-widget elementor-widget-text-editor\" data-id=\"8b2828c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>En resultatrapport \u00e4r viktig. <a href=\"https:\/\/oxceed.com\/se\/rapportering\/\">Den visar hur verksamheten utvecklas och ger en samlad bild av f\u00f6retagets ekonomiska prestation.<\/a> Men resultatet \u00e4r i grund och botten ett facit.<\/p><div><p>Det visar vad som har h\u00e4nt. Inte n\u00f6dv\u00e4ndigtvis varf\u00f6r det h\u00e4nt.<\/p><p>Om oms\u00e4ttningen \u00f6kar med 12 procent:<\/p><ul><li>Har ni f\u00e5tt fler kunder?<\/li><li>S\u00e4ljer ni mer till befintliga kunder?<\/li><li>Har ni h\u00f6jt priserna?<\/li><li>\u00c4r tillv\u00e4xten koncentrerad till n\u00e5gra f\u00e5 aff\u00e4rer?<\/li><\/ul><p>Om marginalen f\u00f6rs\u00e4mras:<\/p><ul><li>Har ink\u00f6pskostnaderna \u00f6kat?<\/li><li>Har produktmixen f\u00f6r\u00e4ndrats?<\/li><li>Har bel\u00e4ggningen g\u00e5tt ned?<\/li><li>Har ni tagit kostnader som st\u00e4rker verksamheten p\u00e5 sikt?<\/li><\/ul><p>Resultatr\u00e4kningen ger s\u00e4llan hela bilden p\u00e5 egen hand. Den visar utfallet. Men inte mekaniken bakom utfallet.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e30ca9c elementor-section-stretched elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e30ca9c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-994986e\" data-id=\"994986e\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28868ff elementor-widget elementor-widget-heading\" data-id=\"28868ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Riktning efter siffrorna. Prova Oxceed kostnadsfritt. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-562df69 elementor-widget elementor-widget-text-editor\" data-id=\"562df69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Prova Oxceed helt kostnadsfritt och utan f\u00f6rbindelser i 10 dagar. Se f\u00f6retagets siffror i realtid, g\u00f6r analyser och ta fram rapporter. Du kommer ig\u00e5ng p\u00e5 bara n\u00e5gra minuter.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c9fb60 elementor-widget__width-auto elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"2c9fb60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"\/https:\/\/oxceed.se\/prova-gratis-foretag\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Prova gratis<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1a5cc67\" data-id=\"1a5cc67\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa5d778 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"aa5d778\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d7665c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d7665c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d1c448c\" data-id=\"d1c448c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e622212 elementor-widget elementor-widget-heading\" data-id=\"e622212\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">M\u00e5nga f\u00f6retag m\u00e4ter mycket, men missar det viktigaste<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a203b8 elementor-widget elementor-widget-text-editor\" data-id=\"5a203b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div><p>Problemet idag \u00e4r s\u00e4llan brist p\u00e5 siffror utan\u00a0att det ofta saknas tydlighet kring vilka siffror som faktiskt driver aff\u00e4ren.<\/p><p>Det m\u00e4rks inte minst i ledningsgrupper. Rapportpaketen blir st\u00f6rre. Antalet nyckeltal \u00f6kar. Samtidigt blir det sv\u00e5rare att svara p\u00e5 en enkel fr\u00e5ga:<\/p><p><strong>Vilka faktorer har st\u00f6rst p\u00e5verkan p\u00e5 v\u00e5rt resultat?<\/strong><\/p><p>N\u00e4r svaret inte \u00e4r tydligt riskerar uppf\u00f6ljningen att bli reaktiv. Man analyserar det som redan h\u00e4nt ist\u00e4llet f\u00f6r att f\u00f6rst\u00e5 vilka signaler som p\u00e5verkar utvecklingen.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2842f37 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2842f37\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff2bdd1\" data-id=\"ff2bdd1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-460e512 elementor-widget elementor-widget-heading\" data-id=\"460e512\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B\u00f6rja inte med nyckeltalen. B\u00f6rja med aff\u00e4ren.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4817660 elementor-widget elementor-widget-text-editor\" data-id=\"4817660\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>En vanlig diskussion i m\u00e5nga f\u00f6retag \u00e4r vilka nyckeltal som ska f\u00f6ljas. Men det \u00e4r egentligen fel utg\u00e5ngspunkt.<\/p><div><p>Fr\u00e5gan borde vara:<\/p><p><strong>Vad \u00e4r det som driver v\u00e5rt resultat?<\/strong><\/p><p>F\u00f6rst d\u00e4refter g\u00e5r det att avg\u00f6ra vilka nyckeltal som \u00e4r relevanta.<\/p><ul><li><a href=\"https:\/\/oxceed.com\/se\/konsultbolag\/\">F\u00f6r ett konsultbolag kan debiteringsgrad<\/a> vara viktigare \u00e4n oms\u00e4ttningen i sig.<\/li><li><a href=\"https:\/\/oxceed.com\/se\/saas\/\">F\u00f6r ett SaaS-bolag kan kundtapp<\/a> ge en tydligare signal om framtida utveckling \u00e4n m\u00e5nadens resultat.<\/li><li>F\u00f6r ett handelsbolag kan bruttomarginalen s\u00e4ga betydligt mer om verksamhetens h\u00e4lsa \u00e4n f\u00f6rs\u00e4ljningen ensam.<\/li><\/ul><p>Gemensamt \u00e4r att de viktigaste nyckeltalen ofta beskriver orsaken bakom resultatet, inte resultatet sj\u00e4lvt.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3e376db elementor-section-stretched elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3e376db\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-03773b2\" data-id=\"03773b2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f11083a elementor-widget elementor-widget-heading\" data-id=\"f11083a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Snabbare beslut f\u00f6r Hagabadet<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8455e8 elementor-widget elementor-widget-text-editor\" data-id=\"c8455e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Att driva verksamhet inom spa, hotell och upplevelser inneb\u00e4r att hantera flera int\u00e4ktsstr\u00f6mmar, m\u00e5nga resultatenheter och snabba variationer i efterfr\u00e5gan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29e68e5 elementor-widget__width-auto elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"29e68e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/oxceed.com\/se\/koncernrapportering\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-arrow-right\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M190.5 66.9l22.2-22.2c9.4-9.4 24.6-9.4 33.9 0L441 239c9.4 9.4 9.4 24.6 0 33.9L246.6 467.3c-9.4 9.4-24.6 9.4-33.9 0l-22.2-22.2c-9.5-9.5-9.3-25 .4-34.3L311.4 296H24c-13.3 0-24-10.7-24-24v-32c0-13.3 10.7-24 24-24h287.4L190.9 101.2c-9.8-9.3-10-24.8-.4-34.3z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">S\u00e5 jobbar Hagabadet <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-33f9205\" data-id=\"33f9205\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7569c4d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7569c4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e27ce1a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e27ce1a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d9ad29e\" data-id=\"d9ad29e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67a8b4e elementor-widget elementor-widget-heading\" data-id=\"67a8b4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">F\u00e5 f\u00f6retag beh\u00f6ver fler nyckeltal<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a6fb13 elementor-widget elementor-widget-text-editor\" data-id=\"4a6fb13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Faktum \u00e4r att m\u00e5nga f\u00f6retag sannolikt skulle f\u00e5 st\u00f6rre nytta av f\u00e4rre nyckeltal. N\u00e4r allt m\u00e4ts blir det sv\u00e5rt att se vad som verkligen spelar roll.<\/p><div><p>De starkaste organisationerna \u00e4r s\u00e4llan de som f\u00f6ljer flest nyckeltal. Det \u00e4r ofta de som lyckats identifiera de f\u00e5 faktorer som har st\u00f6rst p\u00e5verkan p\u00e5 verksamhetens utveckling och f\u00f6ljer dem konsekvent \u00f6ver tid.<\/p><p>D\u00e5 blir uppf\u00f6ljningen mer fokuserad. Diskussionerna blir b\u00e4ttre och sambandet mellan verksamheten och ekonomin blir tydligare.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fb20c7e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fb20c7e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae4f448\" data-id=\"ae4f448\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b8c72ff elementor-widget elementor-widget-heading\" data-id=\"b8c72ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">D\u00e4r uppst\u00e5r de mest v\u00e4rdefulla insikterna<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-208d60f elementor-widget elementor-widget-text-editor\" data-id=\"208d60f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/oxceed.com\/se\/nyckeltal\/\">N\u00e4r ekonomiska rapporter kompletteras med verksamhetsn\u00e4ra nyckeltal h\u00e4nder n\u00e5got intressant<\/a>. Fokus flyttas fr\u00e5n utfall till drivkrafter.<\/p><div><p>Ist\u00e4llet f\u00f6r att diskutera varf\u00f6r resultatet blev som det blev kan ni b\u00f6rja diskutera vad som beh\u00f6ver h\u00e4nda f\u00f6r att p\u00e5verka n\u00e4sta utfall. Det \u00e4r d\u00e5 ekonomisk uppf\u00f6ljning g\u00e5r fr\u00e5n rapportering till styrning.<\/p><p>Inte genom fler rapporter eller genom fler nyckeltal utan\u00a0genom en tydligare f\u00f6rst\u00e5else f\u00f6r vad som faktiskt driver aff\u00e4ren.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a7cd68 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a7cd68\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;1c22da4&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e73c79\" data-id=\"1e73c79\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79710a5 elementor-widget elementor-widget-heading\" data-id=\"79710a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Har du identifierat era viktigaste v\u00e4rdedrivare?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb314eb elementor-widget elementor-widget-text-editor\" data-id=\"fb314eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>N\u00e4sta g\u00e5ng du g\u00e5r igenom m\u00e5nadsrapporten, st\u00e4ll dig fyra fr\u00e5gor:<\/p><div><ul><li>Vilka 3-5 faktorer har st\u00f6rst p\u00e5verkan p\u00e5 v\u00e5rt resultat?<\/li><li>F\u00f6ljer vi dem regelbundet?<\/li><li>Kan vi f\u00f6rklara varf\u00f6r resultatet utvecklas som det g\u00f6r?<\/li><li>Vet vi vilka nyckeltal vi ska titta p\u00e5 f\u00f6rst om utvecklingen f\u00f6r\u00e4ndras?<\/li><\/ul><p>Om svaren inte \u00e4r sj\u00e4lvklara finns det sannolikt ett glapp mellan den ekonomiska rapporteringen och verksamheten. Det glappet g\u00f6r det sv\u00e5rare att f\u00f6rst\u00e5 vad som driver l\u00f6nsamhet, uppt\u00e4cka f\u00f6r\u00e4ndringar i tid och prioritera r\u00e4tt insatser.<\/p><p><a href=\"https:\/\/oxceed.com\/se\/foretag\/\">Oxceed g\u00f6r det enkelt att koppla ihop ekonomiska rapporter med verksamhetens viktigaste nyckeltal<\/a>, s\u00e5 att ekonomi, ledning och verksamhet kan arbeta utifr\u00e5n samma bild.<\/p><p>Med r\u00e4tt siffror synliga blir det enklare att f\u00f6rst\u00e5 vad som driver aff\u00e4ren och fatta b\u00e4ttre beslut.<\/p><p><strong>Vill du se hur det kan fungera i praktiken? <a href=\"https:\/\/oxceed.com\/se\/demo\/\">Vi visar g\u00e4rna hur du kan arbeta med dina viktigaste v\u00e4rdedrivare i Oxceed.<\/a><\/strong><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-abc5c25 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"abc5c25\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;e0656fd&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2869870\" data-id=\"2869870\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4deafe3 elementor-widget elementor-widget-heading\" data-id=\"4deafe3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vill du veta mer? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64eed18 elementor-widget elementor-widget-raven-posts\" data-id=\"64eed18\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;query_posts_per_page&quot;:&quot;4&quot;,&quot;classic_columns&quot;:&quot;2&quot;,&quot;_skin&quot;:&quot;classic&quot;,&quot;classic_layout&quot;:&quot;grid&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;query_offset&quot;:0}\" data-widget_type=\"raven-posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"raven-posts raven-grid raven-grid-2 raven-grid-mobile-1 raven-grid-tablet-2\" data-post-id=\"43831\" data-archive-query=\"\" data-lang=\"\">\n\t\t\t\t<div class=\"raven-grid-item raven-post-item post-41088 post type-post status-publish format-standard has-post-thumbnail hentry category-artiklar category-rapportering\">\n\t\t\t<div class=\"raven-post\">\n\t\t\t\t\t\t<div class=\"raven-post-image-wrap\">\n\t\t\t<a class=\"raven-post-image raven-image-fit\" href=\"https:\/\/oxceed.com\/se\/artiklar\/framtidssakra-rapporteringen-oavsett-affarssystem\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-768x576.jpg\" class=\"attachment-medium_large size-medium_large wp-image-41094\" alt=\"rapportering integrationer\" srcset=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-768x576.jpg 768w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-1920x1440.jpg 1920w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-1536x1152.jpg 1536w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-2048x1536.jpg 2048w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7445_val__web-360x270.jpg 360w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/> <span class=\"raven-post-image-overlay\"><\/span><\/a>\t\t<\/div>\n\t\t\t\t\t\t<div class=\"raven-post-content\">\n\t\t\t\t\t<h3 class=\"raven-post-title\"><a class=\"raven-post-title-link\" href=\"https:\/\/oxceed.com\/se\/artiklar\/framtidssakra-rapporteringen-oavsett-affarssystem\/\">Framtidss\u00e4kra rapporteringen oavsett aff\u00e4rssystem<\/a><\/h3>\t\t<div class=\"raven-post-read-more\">\n\t\t\t<a class=\"raven-post-button\" href=\"https:\/\/oxceed.com\/se\/artiklar\/framtidssakra-rapporteringen-oavsett-affarssystem\/\"><span class=\"raven-post-button-text\">L\u00e4s mer<\/span><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"raven-grid-item raven-post-item post-40944 post type-post status-publish format-standard has-post-thumbnail hentry category-artiklar category-rapportering tag-ekonomichef tag-rapportering\">\n\t\t\t<div class=\"raven-post\">\n\t\t\t\t\t\t<div class=\"raven-post-image-wrap\">\n\t\t\t<a class=\"raven-post-image raven-image-fit\" href=\"https:\/\/oxceed.com\/se\/artiklar\/sa-gor-du-ekonomirapporter-begripliga\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7486_val__web-768x576.webp\" class=\"attachment-medium_large size-medium_large wp-image-40946\" alt=\"\" srcset=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7486_val__web-768x576.webp 768w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7486_val__web-scaled.webp 1920w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7486_val__web-1536x1152.webp 1536w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/04\/Oxceed7486_val__web-360x270.webp 360w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/> <span class=\"raven-post-image-overlay\"><\/span><\/a>\t\t<\/div>\n\t\t\t\t\t\t<div class=\"raven-post-content\">\n\t\t\t\t\t<h3 class=\"raven-post-title\"><a class=\"raven-post-title-link\" href=\"https:\/\/oxceed.com\/se\/artiklar\/sa-gor-du-ekonomirapporter-begripliga\/\">S\u00e5 g\u00f6r du ekonomirapporter begripliga<\/a><\/h3>\t\t<div class=\"raven-post-read-more\">\n\t\t\t<a class=\"raven-post-button\" href=\"https:\/\/oxceed.com\/se\/artiklar\/sa-gor-du-ekonomirapporter-begripliga\/\"><span class=\"raven-post-button-text\">L\u00e4s mer<\/span><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"raven-grid-item raven-post-item post-37884 post type-post status-publish format-standard has-post-thumbnail hentry category-artiklar category-foretagsledning tag-nyckeltal tag-styrelse tag-vd\">\n\t\t\t<div class=\"raven-post\">\n\t\t\t\t\t\t<div class=\"raven-post-image-wrap\">\n\t\t\t<a class=\"raven-post-image raven-image-fit\" href=\"https:\/\/oxceed.com\/se\/artiklar\/nyckeltalen-som-styrelsen-bryr-sig-mest-om\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-768x576.jpg\" class=\"attachment-medium_large size-medium_large wp-image-38636\" alt=\"nyckeltal f\u00f6r styrelserapport\" srcset=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-768x576.jpg 768w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-1920x1440.jpg 1920w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-1536x1152.jpg 1536w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-2048x1536.jpg 2048w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2026\/01\/Nyckeltalen-som-styrelsen-bryr-sig-mest-om-scaled-1-360x270.jpg 360w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/> <span class=\"raven-post-image-overlay\"><\/span><\/a>\t\t<\/div>\n\t\t\t\t\t\t<div class=\"raven-post-content\">\n\t\t\t\t\t<h3 class=\"raven-post-title\"><a class=\"raven-post-title-link\" href=\"https:\/\/oxceed.com\/se\/artiklar\/nyckeltalen-som-styrelsen-bryr-sig-mest-om\/\">Nyckeltalen som styrelsen bryr sig mest om<\/a><\/h3>\t\t<div class=\"raven-post-read-more\">\n\t\t\t<a class=\"raven-post-button\" href=\"https:\/\/oxceed.com\/se\/artiklar\/nyckeltalen-som-styrelsen-bryr-sig-mest-om\/\"><span class=\"raven-post-button-text\">L\u00e4s mer<\/span><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"raven-grid-item raven-post-item post-9222 post type-post status-publish format-standard has-post-thumbnail hentry category-artiklar category-ekonomistyrning tag-cfo tag-ekonomichef tag-nyckeltal\">\n\t\t\t<div class=\"raven-post\">\n\t\t\t\t\t\t<div class=\"raven-post-image-wrap\">\n\t\t\t<a class=\"raven-post-image raven-image-fit\" href=\"https:\/\/oxceed.com\/se\/artiklar\/ekonomistyrning\/atta-nyckeltal-du-bor-ha-koll-pa\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"437\" src=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2024\/03\/atta-nyckeltal-du-bor-ha-koll-pa-768x437.jpg\" class=\"attachment-medium_large size-medium_large wp-image-32039\" alt=\"\u00c5tta nyckeltal du b\u00f6r ha koll p\u00e5\" srcset=\"https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2024\/03\/atta-nyckeltal-du-bor-ha-koll-pa-768x437.jpg 768w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2024\/03\/atta-nyckeltal-du-bor-ha-koll-pa-1920x1093.jpg 1920w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2024\/03\/atta-nyckeltal-du-bor-ha-koll-pa-1536x874.jpg 1536w, https:\/\/oxceed.com\/se\/wp-content\/uploads\/sites\/21\/2024\/03\/atta-nyckeltal-du-bor-ha-koll-pa-2048x1165.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/> <span class=\"raven-post-image-overlay\"><\/span><\/a>\t\t<\/div>\n\t\t\t\t\t\t<div class=\"raven-post-content\">\n\t\t\t\t\t<h3 class=\"raven-post-title\"><a class=\"raven-post-title-link\" href=\"https:\/\/oxceed.com\/se\/artiklar\/ekonomistyrning\/atta-nyckeltal-du-bor-ha-koll-pa\/\">\u00c5tta nyckeltal du b\u00f6r ha koll p\u00e5<\/a><\/h3>\t\t<div class=\"raven-post-read-more\">\n\t\t\t<a class=\"raven-post-button\" href=\"https:\/\/oxceed.com\/se\/artiklar\/ekonomistyrning\/atta-nyckeltal-du-bor-ha-koll-pa\/\"><span class=\"raven-post-button-text\">L\u00e4s mer<\/span><\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>M\u00e5nga f\u00f6retag har b\u00e4ttre tillg\u00e5ng till data \u00e4n n\u00e5gonsin tidigare. Trots det \u00e4r det inte alltid sj\u00e4lvklart vilka faktorer som faktiskt driver resultatet. N\u00e4r fokus hamnar p\u00e5 utfallet ist\u00e4llet f\u00f6r drivkrafterna bakom riskerar viktiga insikter att g\u00e5 f\u00f6rlorade. F\u00e5 f\u00f6retag beh\u00f6ver fler KPI:er. D\u00e4remot beh\u00f6ver fler f\u00f6retag en tydligare f\u00f6rst\u00e5else f\u00f6r vilka nyckeltal som faktiskt [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":43834,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[],"footnotes":""},"categories":[1372367,1372508],"tags":[1372402,1372372,1372371],"class_list":["post-43831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artiklar","category-ekonomistyrning","tag-ekonomichef","tag-nyckeltal","tag-rapportering"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Resultatet ser bra ut. Men vet du varf\u00f6r? - Oxceed Sweden<\/title>\n<meta name=\"description\" content=\"M\u00e5nga f\u00f6retag m\u00e4ter mycket men missar det viktigaste. S\u00e5 hittar du nyckeltalen som f\u00f6rklarar resultatet och hj\u00e4lper dig fatta b\u00e4ttre beslut.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oxceed.com\/se\/artiklar\/resultatet-ser-bra-ut-men-vet-du-varfor\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Resultatet ser bra ut. Men vet du varf\u00f6r?\" \/>\n<meta property=\"og:description\" content=\"M\u00e5nga f\u00f6retag m\u00e4ter mycket men missar det viktigaste. 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